Environment, Ethics and the Corporation by Grant (Author) Broadhurst, Arlene Idol (Author) Broadhurst,

By Grant (Author) Broadhurst, Arlene Idol (Author) Broadhurst, Arlene Idol (Joint Author) Ledgerwood

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On the whole, large oil companies have rejected for many decades the problems of their environmental impact. Their traditions are embedded in the `Macho Management' of nineteenth-century robber barons, even while they struggle against one another for leadership in world petroleum markets. In the 1990s, first with Exxon and then with Shell, fundamental flaws in the underlying paradigm of rejective-environmentalism and its accompanying myths, are being revealed. Consumers and `the public', once an amorphous mass market capable of being manipulated into appropriate buying patterns, has sprouted powerful nongovernmental organisations (NGOs), like Greenpeace and Friends of 28 Business and the Global Environment the Earth (see Chapter 5 for a detailed examination of NGO corporate cultures).

The city-wide system experiences shutdowns for 3 to 6 hours a day. Voltages are too low to run most appliances. The urban environment reflects within a few kilometres every condition, from pre-industrial subsistence farming to high-tech global telecomputing. Local planners admit they were caught off guard by the rapidity of development. They now think in terms of developing satellite towns to cater for the specific needs and opportunities of technology firms, at distances as far as 60 miles from the centre.

Corporations ± public, private, not-for-profit, local, state-owned and international ± are the major players in world marketplaces. Companies driven by the entrepreneurial spirit are still seen, of course, but they most often evolve into corporations of tomorrow. For these reasons, they are taking on some of the trust and responsibilities which big government in mid-century carried. As noted in other chapters, government is becoming more entrepreneurial and decentralised like business; this has implications for the environment as well.

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