By Leonardo Caporarello, Fabrizio Cesaroni, Raphael Giesecke, Michele Missikoff
This ebook presents a large evaluation of data and conversation know-how (ICT)-supported innovation either on an evidence-based point, a theoretical and a methodological point. It provides multi-disciplinary views on organizational innovation in corporations and the general public zone, and at the ubiquitous social media-based person techniques. The e-book specially highlights innovation in wisdom paintings and human-computer interplay, innovation of and in socio-technical structures, and user-based innovation in public providers. It attracts upon proof from a variety of components of program, together with leading edge mobility and the factories of the long run. The stories provided the following might be priceless either for innovation students and practitioners in – in addition to innovators at huge – of their present and destiny stories and undertakings.
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Entertainment/Surveying In the case of online contests with a purpose that we called “entertainment/surveying”, the ﬁrm couples the purpose of customer entertainment with that of obtaining free information on daily life and consumer behavior of participants. For example, with the ‘60+ Challenge’ Heineken was looking for insightful and actionable information regarding the lives of today’s 60–70 year-olds. The aim was to understand how this generation lives, what their preferences and inclinations are and if these have changed since hitting this age.
A taxonomy of online innovation contests. In: Proceedings of the XXI ISPIM Conference (2010 3. : Innovation contests. Bus. Inf. Syst. Eng. 3(2), 103–106 (2011) 4. : The state of crowdsourcing in 2015. com/resources/analyst-reports (2015) 5. : Models of adoption of open innovation within the food industry. Trends Food Sci. Technol. 30, 16–26 (2013) 6. : Customer co-creation projects and social media: the case of Barilla of Italy. Bus. Horiz. 57(3), 425–434 (2014) 7. : European food systems in a changing world.